Plain Language, Plain English, Clear Writing exercises and resources (419 exercises total)
Plain English interactive exercises for seminars (108 exercises total)
Note: These exercises were created using Hot Potatoes v. 6.3, a freeware from the University of Victoria, British Columbia, Canada.
Tuesday, January 10, 2017
Monday, January 9, 2017
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Tuesday, November 15, 2016
Monday, November 14, 2016
The benefits of clear communications (“Global Brand Simplicity Index 2013” by Siegel+Gale)
Based on interviews with 10,000+ consumers in 7 countries, the Simplicity Index evaluated the simplicity of 500+ brands. Conclusion: Simplicity pays. (Download PDF)
[1] “Complicated processes + unclear communications = frustrated customers”
[2] What is the impact of simplicity on businesses, on customer, and on employees?
On businesses: Higher customer loyalty (75% will tell other people about the brand).
On customers: Greater willingness to pay (for simpler experiences, people would pay up to 5.9% more)
On employees: Increased employee motivation (companies that articulate a purpose simply and make it a central purpose for employees foster innovation.)
Sunday, November 13, 2016
Differences between American English and British English
For a fuller understanding of the differences between American and British English, please read the following articles:
American and British English differences from Wikipedia;
Differences Between American and British English from About.com.
Saturday, November 12, 2016
Public Speaking Tips by Scott Ginsberg (powered by eHow.com)
Public Speaking Rules & Advice
Tips for Managing Time in Public Speaking
Memorizing vs. Notes in Public Speaking
Tips for Giving a Memorable Public Speech
How to Be a Good Public Speaker
How to Close a Public Speech
How to Engage an Audience in Public Speaking
How to Use Openers in Public Speaking
How to Prepare a Public Speech
How to Make an Audience Feel Comfortable in Public Speaking
How to Use Storytelling in Public Speeches
How to Begin a Public Speech
How to Pace a Public Speech
How to Use Humor in Public Speaking
How to Use Your Voice in Public Speaking
Public Speaking in a Business Setting
Friday, November 11, 2016
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